Sunday, May 15, 2005

Can video replace the written word? |

Can video replace the written word? | "Lynda Bergsma's goal is to teach rural Arizonans about good health. But rather than begin with nutrition or exercise, Ms. Bergsma starts by teaching her audience how to watch television. Ms. Bergsma is the associate director of the Rural Health Office at the University of Arizona. But recently, in addition to the seminars she teaches on health issues, she has begun to offer on a regular basis a class aimed at teaching her listeners how to cull information from a video format.

Her rationale: So many people today get vital information in video format that an educator must also be a trainer in media savvy. Many of those she works with, she says, seem confident that they can rely on videos to teach them what they need to know. But simply watching, she worries, is not enough."

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